Ulrike von Mirbach has taken over as Head of the MINI brand for Europe on 1 July 2022. Previously, Ulrike von Mirbach was responsible for the BMW & MINI retail …
Cars can play such an important role in our lives and many of us form a very special bond with these cheeky chunks of metal. Then when the time comes …
“Why is the MINI named after Sheldon Cooper?” asks my son when he sees the Cooper S badges on the MINI. I laughed and said “No mate, that’s a reference …