She Did It: Jaguar celebrates International Women’s Day

by Petrol Mum

Jaguar’s women are celebrating International Women’s Day by showcasing automotive industry careers in a new video.

The video, called #SheDidIt, stars some of the female employees who design, manufacture, test and sell our cars. Creating a workforce as diverse as our customers will help Jaguar deliver the cars women want.

The women of #SheDidIt tell a full female story of Jaguar vehicles, from clay modeller Shamaila Khan’s design work right through to customer Jess Monks, who loves her Jaguar F-PACE performance SUV.

Fiona Pargeter, Jaguar Land Rover Customer Experience Director, said: “We put our customers first throughout the design and development of our products. Therefore diversity in our workforce is key.

“We have trebled the number of women in management roles and we outperform the national average threefold in the recruitment of female engineering apprentices. 

“Our film showcases that more and more females are enjoying rewarding careers in automotive. We hope it will inspire the next generation of talented women too.”

Jaguar Land Rover prides itself on its family-friendly employee benefits. These include generous and comprehensive schemes for maternity and paternity leave, at least 25 days holiday a year, a competitive pension scheme and flexible working arrangements.

Photograph and Video by Jaguar Land Rover.

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